Abstracts

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Abstracts - plenary presentations

Rethink networking
Arne Krüger

We believe human beings are hardwired for empathy. In one way or the other, we are here to help each other - because we genuinely and authentically want to, but also because we know that we are smarter and stronger when we work together. From open source to transparency, from collaboration to open platforms and co-creation: technology, knowledge and awareness are changing our behaviour. What used to be closed is now opening up, what used to be locked in a box is now being shared. With good help from the internet, we're witnessing and taking part in the rise of riveting methods and projects, we're changing systems and business practices and we are creating completely new ways of working and creating together.


Partnership working and increasing capacity in PATLIBs
Dave Hopkins/Luke Burton

In the UK, The Intellectual Property Office has worked closely with the PATLIB UK network and the Business & IP Centre Network to provide accessible, reliable and low cost business and intellectual property support to start-ups, entrepreneurs, businesses and business advisors.

Dave Hopkins will discuss the IPO's role as a national office in assisting these networks in establishing and assisting centres that can support clients nationally.

Luke Burton from the Business & IP Centre Newcastle will discuss how the centre has worked with partners nationally and locally to provide intellectual property support and guidance.


New system for PATLIBs in Turkey and their role in technology transfer
Mehmet Nurşad Sözer

Nowadays, we can observe many significant endeavours and activities in Turkey with respect to the exploitation of IPR and technology transfer by various stakeholders. In this context, a number of activities have recently been initiated such as the IPR legislation reform, the TTO funding programme, the "Developing Policy Tools to Stimulate Domestic Patent Licensing" decree and the "Disseminating IP Knowledge in Universities" project.

In relation to the last of these, the Turkish Patent Institute (TPI) has been working on an action plan called "Restructuring PATLIBs in universities", which aims to create an effective network system between PATLIBs.

The presentation will particularly focus on providing IP-related services to PATLIBs via the www.teknolojitransferi.gov.tr website established by TPI.


PATLIB transformation - from governmental institution to private entity - the case of Estonia
Marius Kuningas

The Estonian Patent Information Centre (predecessor of Estonian IP & Technology Transfer Centre - EIPTTC) was a member of EPO's PATLIB pilot project, which started in November 2010. During the first year of the project it became clear that PATLIBs could function very well as private entities (e.g. in Germany & Luxembourg). We thus started to plan a reform and transformation process that resulted in the creation of the EIPTTC, a private entity founded by Chamber of Commerce and Ministry of Economic Affairs and Communication. This presentation discusses the reasons for reform, the analysis that was conducted and the business processes and standards implemented (CRM, management reform, new standards) and describes the new and widened services and service package and how to get best value out of them.


How the Patlibs can make a difference for their clients and for the IP professionals
Richard Gallafent

The Patlibs exist to provide " practical assistance on a variety of IP rights". But to whom? And how? To whom: users who generally know little about IPR but they have an idea and want to commercialise it or have someone else do so. How: by talking to them and engaging with them, understanding their needs and providing guidance. By explaining and clarifying how IP rights are relevant for users the PatLibs can act as a valuable preparation for those who go on to use the IPR systems. By providing assistance PatLibs should act as a catalyst to kick off the commercial process. By acting as an introducer between the originator and the professional IP attorney a win-win-win situation can be achieved.


IP Journey Map - Map of IP tools in helping PATLIBs to foster understanding

Mustafa Çakir

"IP Journey Map" is a website that has been created by Enterprise Europe Network Intellectual Property Working Group II for IP advisors to guide their clients through the IP process from idea generation to commercial phase. Through the "IP Journey map", IP advisors can access a large spectrum of expert tools and guidelines created by various stakeholders like the Network itself, Innovaccess, European IPR Helpdesk, ip4inno, EPO, OHIM, WIPO and USPTO. There are lots of documents, guidelines and tools that are dedicated for different needs in terms of IP issues. It facilitates the exchange and share of knowledge. Streamlining the kind of IP services that should be delivered by the Network is crucial, so is identification of IP providers to see the overlapping/complementary parts.


Diving for pearls: How patent information can support PATLIB centres in the services they offer
Christian Soltmann

Today, staff in PATLIB centres have to support clients in a variety of patent information-related issues, ranging from identifying prior art for patent applications, to identifying technology trends, to finding co-operation or licensing partners.

The EPO's patent databases and search tools can contribute significantly to improving PATLIBs' services and rendering the patent information-related procedures more efficient. This breakout session will include demonstations of these databases and search tools on the basis of a case study done recently together with a PATLIB centre.


Entertaining tools for IPR promotion
Susanne Ruffert/Jouni Hynynen

Raising patent awareness is one of the main tasks of a PATLIB centre today - and to do so, we need to catch people's attention in first place.

"Gamification" and entertainment are modern ways of achieving this. The PATLIB centres in Jyväskylä (Finland) and Aachen (Germany) use a number of entertaining and educational tools to attract people and make IPR education fun and easy to understand. The speakers in this talk will present several games, ranging from quizzes to cards, and including advertising and instructional videos.

You can use these tools as giveaways at exhibitions, as teaching material in classrooms or for marketing purposes in the Web.


Patent information centres as neutral and competent advisors on patent management processes
Birgit Binjung

This presentation will describe the key elements of the patent management audit used by the Kiel Patent Information Centre (PIC) and identify the potential benefits for companies.

Taking on the role of a competent and neutral consultant for companies requires a deep insight into the internal procedures of the companies' patent management processes. You need to identify strengths and weaknesses of the companies' patent management processes, and give useful recommendations in a way that the company can recognise a clear advantage for themselves.

Still under test, the patent management audit has the potential to establish Kiel PIC on the market as neutral, expert advisors, appropriately acknowledged by companies who seek their support.


Helping SMEs integrate IP into their business strategies
Carole Bremeersch

More than simple IP awareness, this presentation discusses a strategic approach for IP in SMEs.

INPI in France has put together a six-month programme aimed at SME managers, helping them to develop a detailed understanding of intellectual property and its relationship with business.

Through experience sharing in both collective and individual sessions, and with the help of INPI's tutorship (both as support and as facilitator), SME managers learn how to identify appropriate IP management tools and methods, develop their IP strategy, and make sure it forms part of their company's business strategy.


Consulting services on intellectual property for entrepreneurs
Cornelia Blau

The centre for entrepreneurship of the universities in Kaiserslautern is considered a "one-stop-agency" for all potential future entrepreneurs from the city's research institutions. In order to better support entrepreneurs in their intellectual property (IP) searches and applications we developed a specific approach, combining the services of the PATLIB centre, part of the office for technology, with those of the centre for entrepreneurship. We now accompany entrepreneurs throughout the entire process, starting with the training programme and subsequently providing continuous and proactive support using the expertise of both an IP consultant and a business consultant.


Horizon 2020 - new opportunities for PATLIB centres?
Michel Poireau

Horizon 2020 is more than the mere continuation and expansion of the previous framework programme for RTD at European level.

While keeping some of its key features, this 80 billion € scheme puts stronger emphasis on innovation and on challenge–oriented research. Around 20 to 25% of topics are designed as innovation-oriented and expected to deliver accordingly.

These changes call for 2 types of action:

  • enhancing the awareness about IP issues along the whole innovation chain especially among the less "IP literate" people and organisations;
  • expanding the use of patent information at all relevant steps of the research to innovation path.
  • How to make that happen?

The EC is trying to change the culture of the stakeholders by informing and advising proposers, evaluators and project partners about the value and relevance of patent information in order to:

  • avoid reinventing the wheel
  • assess the best state of the art in technological areas
  • prepare a sound research and exploitation strategy, allowing to deliver results with stronger economic potential, to protect them adequately and to guide them towards the next steps.

The EPO's PATLIB reorientation project
Heidrun Krestel

In 2010 the EPO started a pilot project to reorient patent information centres. The objective of this project was to enable PATLIB centres to offer patent related innovation support services to their users. The pilot project was completed end of 2013 with very encouraging results. The presentation gives an overview of results achieved and lessons learned. It will also give an outlook on activities the EPO plans in order to spread the most successful elements identified and tested in the pilot phase to a wider group of patent information centres in Europe.



Abstracts - breakouts

Transnational support to partners for establishing and managing their national networks of IP intermediaries
Roger Hildebrandt

Across Europe, business intermediaries such as Enterprise Europe Network partners, PATLIB Centres, chambers of commerce or other IP support providers maintain close contact with SMEs. They play a crucial role in strengthening awareness in innovation-related topics and providing information, advice and support. Closer co-ordination and co-operation among them would lead to enhanced promotion of IP and IP support services. The presentation will explain how the IPR service intermediaries - among them PATLIBs - can co-operate in a more efficient way and better co-ordinate the services they provide. It will highlight good practice in the framework of the IPorta project, and how these IPR service provider networks at national and transnational level can create sustainable synergies between PATLIBs, national offices and the major business intermediaries.


PuntoCartesiano: a new IP community
Sandra Ennas

Launched in 2011, PuntoCartesiano is an IP web service, whose purposes are:

  • to be a unique access point service in terms of IP matters for the Italian community
  • to become an extensive database of information about all the research performed by the centre.

It was adopted in 2013 by the major regional universities and by the Italian Department for Technological Innovation, which is working on extending it to all the centres in the PATLIB Italian Chambers network.

PuntoCartesiano is for Italian speakers, but it could function in any language as the platform for an IP community where PATLIB operators can share experiences, skills, and critical issues.


Retrieving data from "exotic" databases in patent search
Abraham Haek Pérez

In this workshop, participants will get to know a selection of the best publicly available patent databases from patent offices around the world with a focus on:

  • Latin American patent sources
  •  Asian patent sources
  • African patent sources

The attendant will learn how these databases can complement a “standard” patent search, how to execute effective searches in these information sources and get to know how to analyse, interpret and use the results in an effective manner. Practical (real case) examples will be part of the workshop.


Patent information services and e-learning resources at the World Intellectual Property Organization (WIPO)
Andrew Czajkowski

This seminar will provide an overview of the main search and analysis functions of the PATENTSCOPE search system, including the most recent developments regarding coverage, search interfaces, functionalities, customisation and translation tools. Information will also be given on: other e-learning resources such as the WIPO Academy's courses, in particular its distance learning courses; various webinars available on the WIPO website, e.g. on the PCT; access to a variety of patent landscape reports; an interactive e-tutorial, as well as the "eTISC" knowledge and social media platform, both of which focus on using and exploiting patent information.


Enlarging the portfolio of successful and sustainable IP service offerings for PATLIB centres through the INNOVACCESS network
Sigrid Kohll / Cyrille Dubois

INNOVACCESS is a network co-funded by the European Commission and regrouping 30 national IP offices from European countries. It provides a way for national IP offices to share experiences and results, allowing them to transfer successful assets in order to multiply actions towards SMEs using new IP services and actions specifically adapted to national circumstances.

As major players in the IP field, the PATLIB network members are welcome to use and benefit from the INNOVACCESS assets for further improving and developing their own services. This represents an interesting and promising opportunity for them to develop their service offerings and maintain a sustainable position as IP service providers.


IP Journey Map and patent search game - a practical overview

Mustafa Çakir

"IP Journey Map" is a website that has been created by Enterprise Europe Network Intellectual Property Working Group II for IP advisors to guide their clients through the IP process from idea generation to commercial phase. Through the "IP Journey map" IP advisors can access a large spectrum of expert tools and guidelines created by various stakeholders.

In this practical session, participants will perform a patent search game by guidance of IP Journey Map. Participants will be divided to different groups and every group has a technology case. Every participant will be the part of their team to complete a patent search of their technology case with help of IP Journey Map.


Evaluation of inventiveness and methods for establishing an invention hierarchy

Mircea Frunza

There are times when it is necessary to rate inventions individually or rank them in a comparative way, for example in order to:

  • evaluate the return on investment for an invention
  • select invention-related projects in research projects
  • judge inventions in domestic, international and global competitions, e.g. at inventors' fairs

The evaluation criteria and their relationships to each other are frequently defined by humans rather than being universally measurable. This gives rise to the fundamental question: what is value? This in turn provokes a second fundamental question:  how can we quantify value?

It is not enough to say that the object A is more valuable than the object B. We need to answer the questions "from what point of view" and "how much"...


Quality management in PATLIB centres’ services and the role that certification plays in it
Kristin Speck / Mihail Titu

This break-out session will share experiences of how to implement quality standards for skills and services, based on examples from Romania and France.

The presentation will stress improvements to the PATLIB centre at Sibiu in Romania and efforts undertaken to secure the centre's sustainability. It will highlight the most important aspects of service quality characteristics there and the performance indicators for measuring the quality of service.

A second part will look at the key success factors in certifying skills, notably in technology transfer professions in France, based on ten years of experience with certification programmes.

The two speakers will focus on practical aspects of conceiving, developing and disseminating certification programmes, and on good practice examples in the field of IP protection, such as involvement in European research projects.

This presentation shows how the regional and national challenges achieve a sustainable European dimension.


The university experience: challenges and solutions
Hana Churackova / Nuri Basoglu

Aiming at supporting European competitiveness, one of the roles of a national patent authority might be to focus more on the younger generation, primary on university students and academics, showing how to find high-tech technical solutions via patent information and why and how protect their own innovations. Even though there are certain measures to raise the effectiveness and efficiency of innovation in each country, there are multiple root causes that influence the performance negatively. In this study system, organisational and individual aspects of success factors are examined and analysed within two different cases. The findings may help us specifying the proper actions to motivate individuals in their dealings with patents.


From ideas to growth: helping SMEs get value from their IP for business
Sally Long

In 2012 the UK IPO published "From ideas to growth: helping SMEs get value from their intellectual property". This paper outlined how we intended to take forward our support for business, focussing on improving awareness and understanding of IP and improving access to commercially based IP advice. At this session you will hear in more detail how we have taken this work forward including:

"IP for Business" is our new range of tools and guidance to help business identify, protect and manage their IP assets.

IP Basics - free guides;
IP Equip - free online training for professionals who advise businesses, and a free IP Equip app;
IP Health Check - free online toolkit helping SMEs understand IP;
IP Master Class
- IP in a business environment.

We will also explain how working through existing networks, well known to businesses, has maximised our reach and ensured that IP advice is provided alongside other forms of business advice.

This activity includes: supporting the British Library to develop a national network of Business & IP Centres; IP Engage exploring ways in which the IPO could help fill the needs and gaps in the IP advice available to SMEs; and IP Audits Plus ensuring that SMEs with high growth potential receive the right advice to develop effective IP strategies.


IP rights intensive industries: contribution to economic performance and employment in the EU.
George Lazaridis

The premise behind this study is that, despite their differences, IP rights form an integral part of a company's innovation strategy and have a cumulative impact on the European economy.

However, the evidence available for quantifying IP rights and their economic contribution has tended to be fragmentary, focusing on individual rights and/or specific industries. This project is a first attempt to produce a broad, credible assessment of the contribution of the various types of IP rights - patents, trademarks, designs, copyright and geographical indications - on the economies of the European Union as a whole, in particular on gross domestic product (GDP), employment and wages. Analysis will concentrate on the industry level.

 

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