Programme

Monday, 4 November 2019

Conference day

We have organised the conference day with SME decision makers' limited availability in mind. The speakers will focus on the key messages in short sessions. Participants can either attend all the mini plenaries and breakout sessions on one track or pick and mix from the tracks.

At special networking breaks and the stand up lunch, participants can meet the speakers to ask them specific questions.

8.30 hrs
Registration
  Conference moderator: Herb Nestler 
9.00 hrs
Welcome

Fiona Nicolson, President Licensing Executive Society International
Joe Doyle, Intellectual Property Manager, Enterprise Ireland

Morning theme: Strategy

9.10 hrs

Key note lecture 1
High growth businesses and patent commercialisation
Yann Ménière, Chief Economist, EPO
Thomas Bereuter, Innovation Support, European Patent Academy, EPO

9.30 hrs

Key note lecture 2
Transactions powered by intellectual assets
Jürgen Graner, Founder & CEO, Globalator

9.50 hrs
Networking break: "Meet the speakers"
10.20 hrs

Business track

Mini-plenary 1a:
Making money from technology
Willem Bulthuis (Chair), Jürgen Graner, Raymond J. Hegarty, Jeremy Skillington

IP track

Mini-plenary 1b
IP management framework for successful implementation
Alexander Wurzer (Chair), Bernd Burchard, Martin Sulzberger, Uwe Stilkenböhmer

11.10 hrs

Business track

Breakout session 1a:
Strategy impact management
Cornelius Enuezie (Chair), David Goodfellow, Bowman Heiden

Breakout session 1b:
Business model disruption
Willem Bulthuis, Jim Joyce, Alexander Wurzer

IP track

Breakout session 1c
Tools & processes
André Clerix (Chair), Sandrine Guillermin, Alison Orr

Breakout session 1d
Skills & systems
Nikos Minas (Chair), Mark Bowkett, Danila Fazio

11.50 hrs
Networking break: "Meet the speakers"

Afternoon theme: Making deals happen

12.20 hrs

Key note lecture 3
Market pull
Ruud Peters, IP business leader and entrepreneur

12.40 hrs

Key note lecture 4
Technology push
Bowman Heiden, Deputy Director, CIP, & Lecturer, Chalmers University

13.00 hrs
Standing lunch: "Meet the speakers"
14.00 hrs

Business track

Mini-plenary 2a:
Make Open Innovation work
Ia Modin (Chair), Anders Engström, Ruud Peters, Declan Weldon

IP track

Mini-plenary 2b
Succeeding with market facilitators
Ilja Rudyk (Chair), Alison Campell, Christian Chun

14.50 hrs

Business track

Breakout session 2a
Recognition & reward mechanisms
Margaret Hartnett (Chair), NN

Breakout session 2b
Enforcement strategies
Bruno Vandermeulen (Chair), Ruben Bonet

IP track

Breakout session 2c
Sustainable IP management
Dimitris Giannocarro (Chair), NN

Breakout session 2d
Risk management and freedom to operate
Daniel Shalloe (Chair), Joe Hogan

15.30 hrs
Networking break
16.00 hrs

Closing plenary
People as enablers

The importance of the “human factor” in intellectual asset management
All keynote speakers
16.45 hrs
Closing remarks
17.00 hrs
Networking break: “Meet the speakers”
18.00 hrs

Gala dinner with key note lecture
IP commercialisation successes
Jeff Skinner, Executive Director, Institute of Innovation and Entrepreneurship, London Business School

20.00 hrs
Networking drinks reception
22.00 hrs
End of conference day


Tuesday, 5 November 2019

Training day

On the training day, participants can attend either a full‑day workshop or two half‑day ones. Most groups will be kept small to foster exchange, which is why we recommend booking early.

Anyone registering for the training day can also apply for a half‑hour one‑on‑one coaching session with an IP and business expert. We will allocate slots on a first‑come, first‑served basis.

Business track

8.00 - 16.30 hrs

Full day workshop:
Transactions done right
Alliances, licensing, spin-offs, acquisitions, divestments
Jürgen Graner, Founder & CEO, Globalator

8.00 - 12.30 hrs

Half-day workshop morning:
Rationale for my first IP strategy
John McManus, IP specialist

12.30 hrs
Lunch
13.00 - 17.30 hrs

Half-day workshop afternoon:
Design and protection of digital business models
Examples from the European industry
Alexander Wurzer, Associate Professor, CEIPI, University of Strasbourg

IP track

8.00 - 16.30 hrs

Full day workshop:
Value-driven IP management
Ruud Peters, IP business leader and entrepreneur
Bowman Heiden, CIP & Chalmers University

8.00 - 12.30 hrs

Half-day workshop morning:
How to market and license your technology
Best practices and expert insights from social media
Bastian July, CEO GoodIP and GC ProGlove
Thomas Bereuter, Innovation Support, European Patent Academy, EPO

12.30 hrs
Lunch
13.00 - 17.30 hrs

Half-day workshop afternoon:
A masterclass in IP negotiation
Put your skills to the test
William Bird, Professor, Free University of Brussels
Martin Schneider, Schneider Feldmann AG
Thomas Bereuter, Innovation Support, European Patent Academy, EPO

IP clinics

9.00 - 17.30 hrs

One-on-one coaching sessions with selected experts

(à 30 minutes)

After the event, we will give participants a slide per breakout session outlining the session's key recommendations. We will also provide two‑minute video summaries of selected lectures and presentations.

Both the slides and the videos may prove to be useful guidance for the future and can be shared with colleagues back in the office.

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